Euronics | Ecommerce B2C Redesign

Euronics | Ecommerce B2C Redesign

I worked with the Creative and Ecommerce teams at Greenlight to lead and direct the redesign of a B2C website and new B2B portal for Euronics. I led a team of 3 dedicated designers working across the project for 8 weeks. This included the initial pitch and briefing stage, through to wireframing and the full UI rollout of extensive responsive templates.

As the client facing design-lead I worked with the Euronics and the BA team at Greenlight to refine the design brief and UX requirements, while ensuring that the final design remained within scope for delivery by the technical teams. Our key challenges were bringing the Euronics rebrand to life online, and ensuring that we created a seamless user experience for the complex requirements of the B2B portal.

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